ENTHUSIAST:
Chrysler enthusiast Rolf Skog and his Honeydew 1971 Imperial LeBaron.
Published in Fedrelandsvennen 10.december.2001
American fullsize
cars from the early seventies are as big as dinosaurs. The two door cars look
especially extreme because of their long "unbroken" lines resulting
in enormous rear fenders.
Rolf
Skog (54) from
The
exterior dimensions on this car are extreme compared to contemporary European
standards. It's
Imperial
is an ultra luxurious car; therefore many people will think of this as a very
quiet car. Not so, because it is equipped with the same engine that Chryslers
used in their hot muscle cars. The engine is a big
_
It gets you addicted to american
cars.
The fresh unrestored
interior tells us that this car has been used with care, and that early owners
most likely were aware that it was born to be a collectors
item. It has only been driven
Imperials were available with lots of options. Skog's Imperial has automatic climate control and all the
power options. One unique feature is the radio antenna, which is mounted inside
the windscreen. In addition, the steering wheel has tilt and telescope
adjustments, while other cool options available were auto-dimming headlamps,
headlamp wipers, power sunroof, and "Sure Brake" ABS brake system.
Hard core enthusiast: Rolf Skog has been addicted to
American cars since he was a kid. He bought his first car when he was only 16
years old, and has owned American cars ever since (he is now 54 years
old). He started with a 1949 Studebaker - after that (mistake :-)), he
has been loyal to Chrysler.
He tells us that he may have a special disease,
because every time he see an old Chrysler he gets a
"need to own feeling."
In his garage there is another hot Chrysler: a
1969 Dodge Coronet 500 convertible that is undergoing a complete restoration.
He estimates this car will be finished within two years.
Short history: Chrysler launched the Imperial as a
brand in 1955. It was Chrysler's answer to Ford's luxurious Lincoln and General
Motor's Cadillac. All Chrysler cars received new designs for 1955. The
retooling process cost $100 million, which was a tremendous expense in the
fifties, so in marketing the new cars, Chrysler used "The 100 Million
Dollar Look" as an advertising slogan. And Chrysler sold a lot of cars!
1955 saw a total production of 189,727 Chrysler cars, of which 13,727 were
Imperials. 1957 would be the record sales year for Imperial, with 37,557 cars
produced.
Jack instructions + Owners manual